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Karen Gedney at ClickZ presents a primer on writing good email messages. As she puts it:
advertising is a relatively recent phenomenon. As a result, many very
experienced copywriters are inexperienced in crafting e-mail messages."
Posted at 01:37 PM in Email | Permalink
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Scott is the co-founder and managing partner at Abstract Edge, a creative digital agency that provides online marketing, brand-focused design and technology services to organizations with serious content publishing needs.