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May 16, 2008

Spending on Web Ads Now More Than Cable, Radio, Magazines or Outdoor!

I guess it was just a matter of time, but the Interactive Advertising Bureau (IAB) has determined that spending on web ads was more this year than for magazines, cable television, radio, or outdoor.

That said, the rich get richer... 89% of the total spend was on the top 50 web sites. Gotta get me a top 50 web site!

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