Seth Godin's tiny book, The Dip, basically makes the same four points over and over.
- Something is only worth doing professionally if you can be the best in the world.
- Becoming the best in the world at something requires serious dedication and motivation to get through the inevitable "dip", which he defines as that difficult period between becoming proficient and becoming an expert.
- If you are not completely convinced you can get through the dip and become the best in your world, find a new world.
- Don't mistake a dip for a dead-end.
Godin argues it's much better to quit than to accept anything less than becoming the best. Obviously the premise is that everybody can become the best in the world at something worthwhile.
Seth Godin is hardly the only person who thinks this way. Just today, Keith Trivitt made a similar point for Business Insider, though his point was more about differentiating (also a frequent theme for Mr. Godin.)
Being the Best
Seth speaks of making your world smaller until you're the best in the world. However, is it true? Do you actually need to be the best or just very good? To me, it depends on what you do.